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The Accessible & Inclusive Marketing Toolkit

The Accessible & Inclusive Marketing toolkit is the first of five Impact Pathway offerings to grow skills and knowledge in creating inclusive and accessible content.

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This toolkit specifically equips participants with the skills needed to bridge the digital accessibility gap, ensuring that they can create inclusive and accessible marketing campaigns.

Skills Developed

  • Inclusive Marketing: Apply principles to create content for diverse audiences.

  • Content Creation: Enhance skills in creating accessible content.

  • Analytical Thinking: Evaluate marketing campaign effectiveness.

  • Team Collaboration: Improve communication and teamwork skills.

Micro Internship Responsibilities

  • Content Creation: Develop accessible marketing content, including alternative text, captions, and screen-reader-friendly text.

  • Campaign Analysis: Evaluate and improve existing marketing campaigns for accessibility.

  • Social Media Management: Ensure all posts are inclusive and engage with diverse audiences.

  • Collaboration: Work with the marketing team to integrate accessibility features.

  • Reporting: Prepare and present reports on the effectiveness of inclusive marketing strategies

Micro Internship Application Process

​Micro-Internships offer an incredible opportunity to apply your knowledge from InVisions Inclusion Pathways training, assist organizations in creating more accessible marketing content, enhance your resume, and earn money!

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To begin:

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  1. Create an account on Parker Dewey. 

  2. Add Fox Family Foundation as a School in your Parker Dewey profile (refer to this video). If you have attended or are currently enrolled in a college/university, you should also list your school in the Education section of your profile.  

  3. Complete your profile.  For more information on how to do this, click here.

  4. Fox Family Micro-Internships will be listed in the "Featured Projects" section when you are viewing available projects.  You can apply to any Micro-Internship that interests you.

  5. If you are selected, you'll receive an email with the name and contact information for your project supervisor and other tips for how to get started.

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